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Partner and Co-Founder
Jill Dyché is a partner and co-founder of Baseline Consulting. Her role at Baseline is a combination of best-practice expert, industry gadfly, key client advisor, and all-around thought leader. She is responsible for key client strategies and market analysis in the areas of data governance, business intelligence, master data management, and customer relationship management.
Jill counsels boards of directors on the strategic importance of their information investments. She believes that Def Leppard, mixed-breed dogs, and Oprah’s "O" magazine are all terribly underrated. She is certain that no one has made an edible cabbage roll since her mother died.
Author
Jill is the author of three books on the business value of IT. Jill’s first book, e-Data (Addison Wesley, 2000) has been published in eight languages. She is a contributor to Impossible Data Warehouse Situations: Solutions from the Experts (Addison Wesley, 2002), and her book, The CRM Handbook (Addison Wesley, 2002), is the bestseller on the topic.
Jill’s work has been featured in major publications such as Computerworld, Information Week, CIO Magazine, the Wall Street Journal, the Chicago Tribune and Newsweek.com. Jill’s latest book, Customer Data Integration (John Wiley and Sons, 2006) was co-authored with Baseline partner Evan Levy, and shows the business breakthroughs achieved with integrated customer data.
Industry Expert
Jill is a featured speaker at industry conferences, university programs, and vendor events. She serves as a judge for several IT best practice awards. She is a member of the Society of Information Management and Women in Technology, a faculty member of TDWI, and serves as a co-chair for the MDM Insight conference. Jill is a columnist for DM Review, and a blogger for BeyeNETWORK and Baseline Consulting.

